ROLE: Motion Graphics
CLIENT: Sephora
For this project, I edited a compelling video to call influencers to apply for Sephora's coveted Sephora Squad, a team of influencers who create content for the brand’s diverse range of products. The video combined dynamic clips from past Sephora Squad content, including user-generated content (UGC) and event highlights, to showcase the vibrant community of influencers and the exciting opportunities within the program. To enhance the narrative and bring the visuals to life, I integrated motion graphics that tied the content together seamlessly, emphasizing key messaging and creating a cohesive flow. The result was a visually engaging and motivating piece that encouraged influencers to apply and become part of Sephora's influential network.
