ROLE: Motion Graphics / Video Editing / Art Direction
CLIENT: Quay Sunglasses
For this project, I edited a series of dynamic video clips and photos to showcase Quay Sunglasses' successful social media campaign in collaboration with SZA. The footage captured vibrant moments from live concerts and events, highlighting the brand's strong engagement with both the artist and her audience. To amplify the energy and impact of the campaign, I integrated motion graphics that emphasized key metrics and enhanced the storytelling. The result was a series of high-energy videos that not only aligned with Quay’s youthful, bold brand identity but also visually conveyed the success of the collaboration, leading to a significant boost in social engagement and brand visibility.
