ROLE: Video Editing
CLIENT: Prana
For this project, I edited an ad for Prana’s “Flow Radically” campaign, which celebrates the brand’s commitment to outdoor adventure and sustainability. I worked to craft a dynamic, visually engaging narrative. By carefully selecting sound effects and integrating a compelling sound clip, I enhanced the energy of the footage and tied everything together into a cohesive, high-impact ad. The final edit embodied Prana's adventurous spirit, inspiring viewers to embrace the flow of nature while aligning with the brand's core values of sustainability and exploration.
